Basic Design Principles for Canva Presentation Design Certification

1. Alignment

Alignment refers to the arrangement of visual elements in a composition to create a sense of order and cohesion. Proper alignment ensures that elements are connected or related in a way that is visually pleasing and easy to understand.

For example, imagine a grid system where each element is placed in a specific cell. This grid helps in aligning text, images, and other elements, making the presentation look organized and professional. In Canva, you can use grids, guides, and alignment tools to ensure that your elements are perfectly aligned.

2. Contrast

Contrast involves the use of differences in color, size, shape, or other visual attributes to create visual interest and highlight important information. Contrast helps in guiding the viewer's eye to the most important parts of the presentation.

Think of contrast as the difference between night and day. By using contrasting colors, such as black text on a white background, you make the text stand out and easier to read. In Canva, you can use color palettes and contrast tools to ensure that your design elements have the right amount of contrast to be both visually appealing and functional.